There’s an identity crisis rampant in the online marketing world.
People don’t know who they are anymore. And they’ve run out of words to describe things. Perhaps you’ll recognize some of these?
The fear of failure has turned many amazing folks into boring old clones… and the situation keeps getting worse.
I talk to so many people gripped by fear. They’re making moves they “think” are smart, but really it’s just a copy of what someone else is doing.
From the language they’re using in their marketing to how they describe themselves, it’s just one big boring snore-fest.
You know what I mean… and if you interact with me on Facebook, you know how much juice comes out of these observations when I post them.
Sure, I get plenty of amens and hallelujahs on Facebook, but what I really want to see is CHANGE.
I want to see people get back in the driver’s seat of their own business and stop living in this place of fear.
Like you, I want simplicity. I don’t want complicated approaches to success because frankly the world is complicated enough. I want my business to be a sanctuary, a creative expression that fills my bank account and allows me the freedom to do the things I love with people I love.
I want the same for you.
Doesn’t that sound heavenly?
Here are 3 things you can do to get out of the doldrums and hit your stride:
1. Position yourself so your Talent and Genius shine.
Your Talents are the hard skills you’ve honed through life, work, education… and you do them well. Your Genius is that natural bundle of strengths you own. Nobody taught you to be intuitive, compassionate, analytical… you just have it.
2. Don’t be a copycat.
If everyone is zigging, I want you to zag. Make sound business decisions, but take a greater effort NOT to blend into the woodwork. See the image above to remind you of that.
3. Master your message and get it out there to the people who count- not EVERYONE.
You don’t have to court huge audiences- just connect with the people who’ll get you. The ones who you can easily build trust with. These are your ideal clients. You actually don’t need thousands of people on your list to be a success. You just need to get the word out in front of your people… and let them know you’re a solution for them! From that point you can make offers, help people get results, and have a very profitable business.
Next Steps:
Keep reading my tips and implement them on your own. Or…. fill out the form below to learn about my private mentoring programs. From small groups to exclusive in-person retreats, you and I can put our talents and genius together to transform your business… and maybe even your life!
